London, 29.02.2024 - One lucky installer will be picking up a £500 birthday present from tado° in the UK in March to celebrate the stunning first year of the company’s Professional programme.

Installers registered in the tado° Professional programme will be able to claim an entry ticket in the company’s £500 Birthday prize draw for every wireless or wired Smart Thermostat Starter Kit, Smart Radiator Thermostat 4-pack or additional Smart Thermostat they purchase between March 1 and 31 from participating partners. And there is no limit to the number of entries an installer can make - the more they buy, the more entries into the draw they can claim.

tado° will then draw out the winning ticket on April 2 and add 50,000 points – the equivalent to £500 – to the installer’s account to spend on anything within the tado° Professional programme. That could be used to fly on a Spitfire, take a tandem skydive, buying a Nintendo Switch console for the kids or dozens of other quality gadgets, or loaded on to the tado° Professional branded Mastercard.

tado° launched its Professional programme a year ago as an expansion to its previous cash back scheme after installers said they wanted a service that also offered expert training, dedicated phone support and extended warranties on top of rewarding their loyalty.

John Steven, tado°’s European Channel Director (Installer), said: “The installer community has really embraced the tado° Professional platform in numbers beyond our wildest expectations.

“Our £500 Birthday promotion is a way of us saying thank you to those installers who have joined this year, reward them for their loyalty and for promoting tado° to customers, as well as supporting local businesses within the market. The more tado° products they buy during March, the greater the chance of being our lucky winner.

“We want them to celebrate tado° Professional’s first birthday as much as we are.”

tado° installers have received more than 1.3 million reward points over the past 12 months, spending them on gadgets, gifts, experience days, vouchers for Amazon and Aldi, a coffee at Costa or loaded them on to the Professional Mastercard. Forty-three installers have also used their points to donate to Plastic Oceans for its campaigning to clean up the world’s marine environments. 

The UK market has the most number of installers signed up to Professional and tado° has ambitious plans to replicate that success in the other countries where it is available: Germany, the Netherlands, Italy, France and Spain.

The company will be showcasing the benefits and its plans for tado° Professional at Mostra Convegno Expocomfort in Milan between March 12 and 15. In addition, tado° will be unveiling a significant new partnership with a major international brand on March 13 at the fair.

Mr Steven added: “We have big ambitions for the platform for the year ahead, including more lead generation to pair more consumers with professional installers within their locale and expanding more support for those installers.

“While tado° Professional does have a reward element to it, the longer term goal is marrying up the customer and the installer. We are about building a partnership with installers rather than creating a partnership and then taking it over. We are there to work hand-in-hand with the installer to build their business.

“What is good for the installer is good for the customer and is also good for tado°.”

Terms and conditions apply and the competition is for UK tado° Professional account holders only who are 18 years old and above. Products purchased need to be from approved partners Screwfix, Toolstation, City Plumbing, Mr Central Heating, members of the PHG group or the tado° Professional webstore. The promotion is also open to any installers who sign up to tado° Professional during March.

More details are available at https://tadoprofessional.com/pages/v/1431/whats-new. You can also sign up to the tado° Professional rewards programme at https://tadoprofessional.com

[1] The figure of £471 savings is based on the Government estimate that the average gas bill for the years 2022 and 2023 was £2,462. Based on an estimated 95 per cent usage for heating and hot water, savings of 22% equate to £471.69.