tado° secures 30 million Euro funding from Panasonic

Both companies will drive the roll-out of bundled smart heat pump solutions

Frankfurt, Tokyo, Munich, 17 March 2025 – tado°, the vendor agnostic European leader in home energy management solutions, today announced an investment of 30 million Euros by Panasonic Corporation.

The funding will help tado° continue in its mission to lead the green energy transition with its smart thermostat, heat pump optimizer, dynamic energy tariffs and software solutions that drive down consumption for households across Europe. tado° serves almost 1 million homes across Europe to reduce their energy consumption and cost.

The investment, announced at ISH in Frankfurt, comes a year after the two companies signed a new partnership agreement that combined Panasonic’s state-of-the-art heat pump products and technology with tado°’s market-leading smart heating control and energy management services.

Customers have benefitted from specifically tailored heat pump management software that optimized their Panasonic AQUAREA heat pump settings automatically and shifted its electricity demand to times when renewable energy was available and prices were lower.

In addition the Heat Pump Optimizer X automatically adjusts to changing outside temperatures to improve the COP coefficient and to adjust the heating curve. Customers with a photovoltaic (PV) system on their roof can benefit from self-optimization algorithms to make best use of self-produced electricity.

tado° Co-founder Christian Deilmann said: “We warmly welcome Panasonic as the newest shareholder in tado°.

“We are delighted to strengthen our partnership and deliver outstanding mutual propositions for our customers in Europe.

“We are thankful for the trust by Panasonic and are looking forward to driving the green energy transition together.”

Eiichi Katayama, President of the Heating & Ventilation A/C Company of Panasonic Corporation, said: “We are delighted to invest in tado° because working together has only increased our belief that both companies are aligned in our missions to contribute to both comfortable living and a sustainable environment on the planet.

“We believe tado° is the best partner in this aim because its solutions only strengthen the compelling proposition Panasonic AQUAREA heat pumps offer our customers.”

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About tado°

tado° is the leading vendor agnostic European provider of intelligent home energy management solutions. Founded in Munich in 2011, the company offers households one simple, easy-to-use platform to control their energy consumption and significantly reduce costs while also driving the green energy transition. 

tado°’s hardware, software and services deliver simple and efficient home climate management, intelligent electric vehicle charging and dynamic energy tariff and photovoltaic integration on one platform. The objective is to offer maximum comfort and savings while automatically shifting electricity consumption to the cheapest and greenest hours of the day.

tado° is the only vendor agnostic platform, providing compatibility to most vendors of home energy equipment. In 2022, tado° acquired aWATTar, a pioneer in the field of dynamic energy tariffs, as part of its vision to offer a complete yet simple home energy management solutions package that reshapes the way energy is consumed for more comfort, savings, and in sync with nature.

About the Panasonic Group

Founded in 1918, and today a global leader in developing innovative technologies and solutions for wide-ranging applications in the consumer electronics, housing, automotive, industry, communications, and energy sectors worldwide, the Panasonic Group switched to an operating company system on April 1, 2022 with Panasonic Holdings Corporation serving as a holding company and eight companies positioned under its umbrella. The Group reported consolidated net sales of Euro 54.12 billion (8,496.4 billion yen) for the year ended March 31, 2024. To learn more about the Panasonic Group, please visit: https://holdings.panasonic/global/.

Press contact

Simone Kemmner
tado GmbH
Sapporobogen 6-8
80637 München
press@tado.com